Keywords: Inserting keywords in your product name and descriptions will help your product pages appear on your site search as well as search engines like Google. For instance, opt for “Blue Power Headphones” instead of “Blue Power Ear Listeners.” Whatever image dimensions you choose, make sure they’re consistent across product pages.Ĭlear product names: Your product name should include at least one straightforward descriptor in the title. You can change the image ratio to fit your needs. You can create and add product videos using Wix Video Maker.īe consistent: By default, image thumbnails in your product gallery will be square. Product videos: Videos are a very effective tool in helping sway shoppers, and are especially useful if your product requires assembly in any way. Edit, resize or add a filter to any image or photo using the integrated Wix Photo Editor.ĭifferent types of photos: For each product, include both minimalist product photos (high quality images of your product against a solid color background) and an active product photo, ( a lifestyle image that showcases your product and gives an idea of size, fit, or use.)ĭifferent perspectives: Show products from multiple angles, and enable the zoom feature to give customers a detailed look.ĭisplay product variations: Include a photo which displays each variation of your product (fabric, color, pattern). JPGs: In most cases, you’ll want your images to be JPGs which are high quality and won’t slow your pages down. Make sure to review both desktop and mobile layouts of your store throughout the design process. Every Wix site is automatically optimized to look great on mobile, but the more you change on the desktop version, the more you may need to adjust on the mobile view. However, especially with luxury products, a significant number of customers will eventually complete their purchases on desktop. Optimize for mobile: The majority of your customers will visit your site on mobile. One thing to do on your end, place heavier files, like videos, lower on your pages.

Turbo site speed: Wix sites are optimized to load faster than ever. Make your cart icon stand out in the header by using colors that contrast with your background. Visible shopping cart: When customers add items to their cart, show them it was registered. Make each button stand out with eye-catching colors and sizes that complement your site design. From “Buy Now” to “Learn More,” keep your CTA text brief and clear. Add a search box so shoppers can find what they’re looking for right away.īold call-to-action (CTA) buttons: Guide customers through their shopping experience. Organize your online store with menus, categories and filters. Clear navigation: The best eCommerce sites help customers navigate their storefronts.

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